Tag Archives: automotive online advertising

If you’re not doing Facebook advertising for your dealership, then you must be getting a 40 frequency on your TV and radio buys then, right? I didn’t think so. If you’re not advertising on Facebook, you’re not only missing the … Continue reading →

Retargeting Pixel – plop a pixel onto the computer of everyone who visits your website, and your ads will chase them everywhere they go! Then you can get them back. This is the easiest group and the lowest hanging “fruit” … Continue reading →

If you haven’t tried emailing to prospects, here are a few reasons why you might want to give it a whirl: -You can get really targeted and really specific about the lists and target only the consumers that are looking … Continue reading →

When’s the last time someone searched your make in your market and the entire page was filled with your videos like this? Probably never, right? What does it look like when you search the town of your biggest competitor? Do … Continue reading →

I’m sure you’ve searched your dealership hundreds of times over the years to find out what people are saying about you. You all have those lovely reviews from 2005 when you outraged one customer who has nothing but time to … Continue reading →

Everyone does ad words, everyone does SEO, everyone does Digital advertising…I get calls from digital advertising vendors more than I do my own mother. Instead of doing digital in house, I rely on my partner Josh Barsch at Straightforward Interactive, … Continue reading →

Being a car dealer and doing a “Major Blowout Sale” every week can be a little…underwhelming…to say the least. We all know we have to have promotions, and we have to have great offers to get customers to take action. … Continue reading →

Do you sometimes feel like you do the same thing every week, day in and day out, year after year? Being a car dealer and doing “Major Blowout Sale” every week can be a little…underwhelming…to say the least. We all … Continue reading →